Plans, limits & your data

Plans are sized by mailable subscribers—readers you can actually send to. The details worth knowing:

What counts

• Active subscribers you can send to count against your plan's cap. Readers marked waiting are stored and do not take a send slot until they are released.
• Unsubscribed, bounced, and complained contacts are free—they cost us nothing and protecting that history protects you, so we never make you choose between your cap and your suppression list. Import everything.

At the cap

New readers are still accepted—from a form, an import, the API, or anywhere else. They are saved on your list and marked as waiting. They are not included in campaigns, sequences, or automations until there is room: you upgrade, or someone leaves and the oldest waiting readers are released automatically.

Readers who were already on your list keep receiving your emails. Going over the cap never stops a send to them, including if you move to a smaller plan or a subscription lapses. Only people added after the list is full are held.

On Scale, growth past 15,000 stays on the list and keeps receiving mail. The extra subscribers bill at $2 per 1,000 on your monthly invoice. Nobody is held on Scale.

A confirmation email and a reader-magnet delivery still go out to a waiting reader, so a signup is not left unfinished. Upgrading from Account settings takes effect immediately and starts sending to waiting readers, oldest first. When that upgrade is what makes room, you are asked whether to start them on the automations they matched while waiting, or only send them emails from here on. If a spot opens because someone leaves, those readers simply start receiving the emails you send from then on.

Sending volume has a generous fair-use allowance scaled to your plan; a normal newsletter cadence (even weekly to your whole list) fits comfortably.

On Scale, if a launch overruns that allowance you can keep sending for 30 days after you first pass it, up to 20% more emails. Extra sends past the included allowance bill at $2 per 10,000 on your next monthly invoice. After those 30 days or the 20% buffer, sending pauses until the allowance resets on the 1st (UTC). Scale is the top public plan, so there isn't a larger tier to move to.

If you stop paying

Your account drops to the free tier—nothing is deleted. Your readers wait for you. Data is retained for five years from your last activity, with warning emails (and a one-click full export) long before anything would ever be purged. Suppression lists are kept even beyond that, forever—an opt-out is a promise with no expiry date.

Updating your payment method

On a paid plan, the account owner can change the card or billing address from Account settings—the billing card. Update payment method opens Stripe; your plan stays the same.

If a charge fails, Stripe emails a link to update the card as well.

The free plan has nothing to update. If you’re on the account but not the owner, ask the owner.

Stuck? Email [support@newsletterscriv.com](mailto:support@newsletterscriv.com).

Store connections (Scale)

On a Scale plan, Your store is in the account sidebar—the one you see from Audiences, next to Account settings. It connects a WooCommerce shop or a Shopify shop. An order can start an automation, and a shopper who leaves a cart can get a reminder. Store customers live on their own list, separate from your newsletter, and a purchase is never treated as newsletter consent.

WooCommerce connects through the WordPress plugin. Shopify connects through an app you create in Shopify's Dev Dashboard: paste the shop domain, Client ID, and Client secret. The page walks through both.

What you delete yourself

The five-year hold is a limit on housekeeping we do. It isn't a spare copy we keep for you, so it can't work as an undo button.

If you delete an audience, a campaign, or a contact from inside the app, it goes right then—and we can't promise to get it back for you afterward. That's not us being unhelpful; it's just honest about what deletion means. Export before you delete. The button sits on your subscribers page and in Settings, it's one click, it's never gated behind a plan, and the file includes each reader's consent record.